How to read this
Five personas, each built around one dominant pain, ranked by how many users feel it. One pain → one persona → one creo, so creative can target a single emotional need. The loudest signals across the whole funnel: this is an older, high-intent audience — 77% are 45+, 77% are women, and 77% say they'll "absolutely" commit time to a plan. Their habits are mediocre (two-thirds eat "average or poor," half never strength-train, 69% under-sleep), so the opportunity is a done-for-you system.
Answer distribution — the full quiz
Every answerable quiz question, grouped by theme, filtered to funnel 734bdb27… on skyfluence-app.com. Percentages are share of users who answered (supplements is multi-select). Info/photo screens are excluded. Counts are true unique users (last 30 days).